Dior is a prestigious French luxury fashion brand founded by Christian Dior in 1946. It is best known for its revolutionary "New Look" collection launched in 1947, which redefined women's fashion with its emphasis on femininity, featuring cinched waists and full skirts.

The brand encompasses a wide range of products, including haute couture, ready-to-wear, accessories, fragrances, and cosmetics. Dior's handbags, such as the iconic Lady Dior, and its signature fragrances like Miss Dior and Sauvage, are especially celebrated.

Dior is renowned for its commitment to craftsmanship and innovation, often blending classic elegance with modern design. Over the years, the brand has been led by notable creative directors, each bringing their unique vision while staying true to Dior's legacy. Today, Dior remains a symbol of luxury and sophistication in the fashion world.